How to post on Facebook
We love FB and we hate Facebook, as it should be! Our "official" position on Facebook is best described by Dmytri Kleiner in this interview where he says
"My criticism of Facebook and other sites is not they are not useful, it is rather that they are private, centralized, proprietary platforms. Also, simply abstaining from Facebook in the name of my own media purity is not something that I'm interested in, I don't see capitalism as a consumer choice, I'm more interested in the condition of the masses, than my own consumer correctness. In the end it's clear that criticizing platforms like Facebook today means using those platforms. Thus, I became a user and set up the Telekommunisten page. Unsurprisingly, it's been quite successful for us, and reaches a lot more people than our other channels, such as our websites, mailing lists, etc. Hopefully it will also help us promote new decentralized channels as well, as they become viable."
We fully agree! So, with that in mind, we like to take good care of our Guerrilla Translation Facebook FanPage by following the recomendations in this wiki entry.
Bear in mind that 90% of what's expressed here also applies to Google +. So, for what it's worth, you can see this as a two-in-one tutorial. A lot of this material has been culled from a set of recommendations compiled by the Post Growth Alliance, which we're members of, so kudos to them
General Facebook image posting recommendations
The following info-graphic is for the Post-Growth Alliance. It's good to learn, although, given our more literary subject matter and content, we really don't follow their headline + content convention. As our translations are our most prized content, we usually post a translated extract first and then take it from there.
- A Scientific Guide to Writing Great Headlines on Twitter, Facebook and your Blog
- Research: The best time to tweet
- 5 Data-drive ways to get your Facebook post seen
- For the secret formula to creating content that is more likely to go viral see here and here.
- For creating memorable lead statements, see ‘The Microscript Rules’ here.
- For information explaining Facebook tagging, see here.
- To learn how to shorten a url using bitly (our recommended shortener), see here.
- For ideal Facebook image dimensions, see here.
- Decoding Facebook's News Algorithm, see here
- For information explaining Creative Commons Licences, see here, and for the types of licences available see here.
- For sourcing free images to use in your posts, we suggest using this Creative Commons Search tool. Checkout the twelve options listed here. Also, Canva offers a free, user-friendly way to create your own images using remixable templates.
- For simple, free meme-generation software, see here.
- Search for relevant and related hashtags here.
(These resources are also compiled, all together, in this entry: External Social Medial Resources)